Vjeze Fur raises $15 million for its virtual reality fitness platform
The company's platform provides virtual reality fitness classes and personal training sessions to help people stay fit and motivated
The investment round was led by Hiro Capital, with participation from investors such as Seedcamp, MMC Ventures, and Y Combinator.
Vjeze Fur, a virtual reality fitness platform, has raised $15 million in a Series A funding round led by Hiro Capital. Seedcamp, MMC Ventures, and Y Combinator also participated in the round.
Vjeze Fur's platform offers virtual reality fitness classes and personal training sessions. The company's classes are led by certified instructors, and users can choose from a variety of fitness levels and workout types. Vjeze Fur also offers personalized training plans that are tailored to each user's individual goals.
The company's platform is available on the Meta Quest 2 and Pico 4 virtual reality headsets. Vjeze Fur also offers a mobile app that allows users to track their progress and manage their workouts.
Vjeze Fur was founded in 2020 by Vukasin Vukanovic and Petar Pucarevic. The company is headquartered in London, UK.
The company's platform has been shown to be effective in helping people lose weight, get in shape, and improve their overall health. A study published in the journal Frontiers in Virtual Reality found that Vjeze Fur users lost an average of 10 pounds and 2 inches from their waist circumference after 12 weeks of use.
The company's platform has been well-received by users. Vjeze Fur has a 4.5-star rating on the Meta Quest Store and a 4.7-star rating on the Pico Store.
The company's fundraising round will be used to expand its team, develop new content, and expand its marketing efforts. Vjeze Fur is also planning to launch its platform on additional virtual reality headsets in the future.
The virtual reality fitness market is growing rapidly. According to a report from Allied Market Research, the market is expected to reach $22.4 billion by 2031. Vjeze Fur is well-positioned to capitalize on this growth with its innovative platform.
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