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A Global Exploration Of Glamour And Eclecticism

HM Teams Up With Renowned Indian Designer Anamika Khanna for Exclusive Collaboration

A Global Exploration of Glamour and Eclecticism

Introducing the Second HM Collaboration With an Indian Designer

Get ready for a fashion extravaganza as iconic Swedish retailer HM teams up with revered Indian designer Anamika Khanna for an exclusive collaboration. This marks HM's second partnership with an Indian designer, following its successful collaboration with Sabyasachi Mukherjee in 2021.

Anamika Khanna's designs defy the boundaries of trends, embodying a unique blend of glamour and eclecticism. Her label, founded in 2008, has gained international recognition for its bold silhouettes, intricate embellishments, and modern interpretations of traditional Indian craftsmanship.

This collaboration promises an immersive experience that showcases Khanna's signature style on a global stage. Get ready to witness a harmonious fusion of Indian aesthetics and contemporary fashion as HM and Anamika Khanna present an extraordinary collection that will redefine the boundaries of style.


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